Swoon is on a mission to take sugar out of society.Ever since Jen was diagnosed with Type 1 diabetes at a young age she has been on the hunt to find delicious zero sugar drink alternatives.One afternoon in 2015 over drinks she and Cristina Jen with her typical skinny margarita and Cristina with her vodka soda with 7 limes eye roll got to talking about how all delicious cocktails were also sugar bombs.